Sign Design, Photomontage: Berry Hill

Nando — Mon, 01 Jun 2009 11:10:07 +0000

When Berry Hill Baja Grill approached my employer sign company at the time, they presented us with a particular dilemma. While their signage square footage allowance was plenty for a large sign, the individual faces of their hexagonal facade were not.
I conceived the idea of a radiused sign wrapping around the two contiguous planes, thus enabling them to use their total allowed square footage.
This, of course, if the kind of idea that doesn’t help clients much unless you can illustrate it. So I did, creating day and nighttime versions:

I think the photo reflects how close I came to realistically I portrayed the design solution:

Once Upon A Time I Owned A Sign Shop…

Nando — Wed, 06 May 2009 22:06:35 +0000

…in a Galaxy far, far away… well, more like: from 1995 to 2000. During that time, I owned and operated a sign shop. I called the business Art Industries.

With Art Industries, I carved a niche with clients who demanded high-quality product with attention-grabbing designs.

During those years, we produced graphics for entire vehicle fleets. For most of these, I usually designed the graphics to complement the client’s marketing or identity. In some instances, I produced these designs from concepts I created. The execution of these designs required complex logistics, as these vehicles were normally operating as part of a fleet.

Knowledge of materials was critical to offering a product capable of withstanding the harsh conditions vehicle graphics encounter.

Some of the work included tradeshow displays and informational kiosks.

I did a lot more than shown here over the roughly five year adventure that was Art Industries. If you would like to know more about it, please contact me using the link to the right.

Nando Cabán–Méndez » Wall sign

Sign Design, Photomontage: Berry Hill

Once Upon A Time I Owned A Sign Shop…