Nando Cabán–Méndez » Bicycle stuff

Branding: Chronic Cycling

Nando — Thu, 04 Feb 2010 01:02:25 +0000

Back in 2008 I toyed with the idea of making some cycling shirts that did not follow the stereotypical look most people associate with cycling wardrobe. That project ended up becoming Chronic Cycling.

What followed since then has been a holistic exercise in brand development, design and online marketing.

Take a look at some of the visuals here, and click here to read more about the Chronic Cycling case study at Creative Journeyman…
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Graphic Design: iHuck T-shirt

Nando — Mon, 01 Feb 2010 14:24:08 +0000

Have I mentioned I like bicycles? The designs above are part of a series in the style of the early iPod ads. (Warning: shameless self-promotion coming up) I have these, and other design available in stylish t-shirts at Zazzle. Just click on the image to the left to see the selection.

Graphic Design: Teco Westinghouse Cycling Jersey

Nando — Sat, 30 Jan 2010 16:20:34 +0000

Ever have fun designing something? This is how I do. A friend approached me with a special request: to design a cycling jersey for his MS150 team. Their sketch:

From that, I produced this:

From those layouts, a whole bunch of jerseys like this were made:

Let me help you with your organization’s cycling jersey design. A cyclist myself, I’m well aware of the particular needs of sublimated jersey manufacturing, and the great opportunities for eye-catching design it offers. Contact me using the link above right.